Terms, plainly.

Who we are

Avraine is a private studio for AI search and SEO. Here, “we” means Avraine, and “you” means you, or the company you act for. These terms cover this site and the work we do for our clients. If anything here is unclear, write to us on the Contact page; we reply by email.

Using this site

You may read this site and share its pages. Its words, design, pictures and code are ours: please don’t copy them, or try to break, overload or scrape the site. The sample dashboards are filled with invented figures: they show the dashboard you’d get, not anyone’s results.

Working with us

An engagement begins when we confirm your plan, its monthly price and your start date by email, and you pay your first month. These terms apply to it, with what your plan includes on the Pricing page that day. If we agree something different with you in writing, that agreement wins where the two differ.

Paying

Plans are priced in US dollars and paid monthly, in advance. Prices don’t include any sales tax that applies; where it does, it’s added to your invoice. If a payment is late, we tell you by email, and we may pause the work until it’s paid.

The three-month minimum, and ending

Each plan has a three-month minimum: the first three months are owed in full, even if you stop sooner. After that, either of us can end the engagement with 30 days’ notice by email. A month that has started is owed in full and isn’t refunded. We may also end it at once if an invoice goes unpaid after we’ve reminded you, or if we’re asked to do something unlawful or misleading.

When we part, we remove ourselves from every account within five working days and send you a list of everything we changed.

What we promise, and what we don’t

We promise the work in your plan, done every week, and an honest measure of it: how often each AI tool names you, checked every Monday. No one can promise what an AI tool or a search engine will say or show, so we don’t promise rankings, mentions, traffic or sales.

Your site and your accounts

You invite us to your accounts, such as Google Search Console, Google Analytics and your website, with the least access the work needs; we never ask for a password. The access guide shows how. You can remove our access at any time: the work that needs it stops until it’s back, and the engagement itself ends only as above.

Every change is in your dashboard before it goes live, and your plan says how it goes ahead: it waits for your yes, or it goes ahead on the day shown unless you hold it. Before we change a page, we keep a copy of it, so any change can be undone.

You’re responsible for what you tell us about your company being true, and for having the right to give us the access you do.

What’s yours, and what’s ours

Once paid for, the pages, words and fixes we make for your site are yours. Our dashboard, checks, agents and methods, and this site, stay ours; your plan gives you the use of your dashboard while you’re with us. We name you as a client only with your yes.

Your competitors

On Signature, we never work for your two closest competitors while you’re with us. On Enterprise, for no competitor you name. Essential doesn’t include this promise.

What we keep private

What we learn about your business is used for your work alone: never sold, never shared with another client. How we handle personal data, and how long we keep it, is on the Privacy page.

If something goes wrong

We do the work with care. If we cause you a loss, the most we’re liable for, in total, is what you paid us in the three months before it happened. Neither of us is liable for indirect losses, such as lost profits, revenue or data. Nothing here limits what the law doesn’t allow to be limited.

Changes to these terms

When these terms change, the date above changes with it. For clients, a change applies from your next month, and we tell you by email before it does.

The law that applies

These terms are governed by the laws of the State of South Carolina, United States.